VIZION Interactive Announces Partnership with Usability Sciences
Released on = November 8, 2006, 1:48 pm
Press Release Author = Daniel Dessinger / VIZION Interactive
Industry = Internet & Online
Press Release Summary = Interactive marketing agency to provide web design, search engine optimization, and content management system to leading usability testing company.
Press Release Body = Dallas, TX (PRWeb) November 9, 2006 - VIZION Interactive, Inc. (http://www.vizioninteractive.com) today announced that the company has entered into a partnership with Usability Sciences of Irving, Texas. The partnership involves a redesign/development and search engine optimization of the Usability Sciences website (http://www.usabilitysciences.com). As partners, Usability Sciences can offer accessibility compliancy design services to its clients and VIZION Interactive can offer enterprise-level usability testing to its clients.
VIZION Interactive will be redesigning the Usability Sciences website for W3C and Section 508 compliance and providing search engine optimization services to assist the company in promoting its website to the major search engines, including Google, Yahoo, and MSN. In turn, Usability Sciences will become the provider of all enterprise level usability testing for VIZION Interactive's web design and application development clients.
Mark Jackson, CEO and Founder of Vizion Interactive said, "I think this type of partnership has been a long time coming. While search engine optimization is important to the growth of a company, it's much easier to double your conversion rates through solid usability testing than it is to double search traffic through search engine optimization efforts. By combining these two things, a client's web presence will be very healthy and lead to the growth of their business.
"We also consider the fact that a usability company with the reputation of Usability Sciences has selected us to redesign their website as a compliment to our web design capabilities. We will be utilizing our latest search engine friendly content management system, Architect. Architect is built in PHP/MySQL, and will ensure that their website is 100% W3C compliant and abides by Section 508 standards."
Paula Vanderburg, Marketing Director for Usability Sciences, stated "we're very excited to be working with the team at VIZION Interactive. Their deep knowledge and understanding of web accessibility and search engine optimization was a logical choice for us and our website. We are also pleased to refer VIZION Interactive to our clients when they have a need for this same expertise."
Usability Sciences plans to launch their redesigned site in December. Just in time, VIZION Interactive has released Architect, their content management system, which offers an extended set of features. These include the ability to manage content within the site and ensure that all edits resolve in clean html code; to provide permission levels for varying administration touch points; and to manage all aspects of search engine optimization. The content management system has been built specifically to assist in the quick development of large content websites, redesigned sites, and legacy URL issues. Users can also manage website blogs and podcasts all within the same interface.
Mr. Jackson added, "We are very excited about Architect. This unique tool will become the cornerstone of what we stand for, which is providing search engine friendly web design through proper use of technology and ensuring that our client's websites are completely accessible to the disabled. Building a website for accessibility is first and foremost the right thing to do. Fortunately, it happens that building a website for accessibility also aids in making the website search engine friendly and helping it to rank well in search engine results."
About VIZION Interactive:
VIZION Interactive, Inc. (www.vizioninteractive.com) is a Dallas-based Search Engine Optimization, Search Engine Marketing, Website Design, Interactive Marketing and Web Development Company dedicated to empowering clients to make informed decisions that deliver measurable results.
About Usability Sciences Corporation:
Usability Sciences Corporation (http://www.usabilitysciences.com) provides insight and resolution to problems experienced by users of clients\' websites, products, and software. By employing a combination of technologies, methodologies, and skill sets, Usability Sciences is able to provide clients with a clear, unbiased representation of their user\'s or site visitor\'s voice, along with actionable recommendations for improvement. Usability Sciences offers a suite of services involving Online User Experience Research and Lab-based Usability Testing.
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